Bluetooth Advertising & Sonic Shelters! Innovate

Posted by TeamPC on 16 Jun 2008

Bluetooth Advertising & Sonic Shelters! Innovate

The 2008 marketing campaign for Burnage Media Arts college will involve 48 sheet posters, bus shelter six sheet posters, one Bluetooth activated six sheet poster and one full wrap-round buster shelter with sonic messaging. In addition, buses will carry external and internal advertising for the college. The buses and first three poster sites can be seen from Tuesday 10 June, and the full campaign will be live week commencing 16 June 2008.  Students from Burnage Media Arts College have worked with Perfect Circle to create a real life marketing campaign that reflects their specialist schools status as a media arts college.  To read more about this campaign please read our case study.

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