What is Social Marketing?

Social marketing uses principles from commercial marketing and the social sciences to change people’s behaviour for the social good.

Whether we’re encouraging learning opportunities in education, promoting positive recycling or discouraging people from smoking in favour of taking more regular exercise, our approach identifies the best way of marketing ideas and initiatives to bring about positive lifestyle change.  

Watching a successful social marketing approach deliver positive behavioural change makes us want more – for our customers, for our communities and for our world.

Social Marketing affects everybodies lives

Social marketing impacts on our daily lives

What we do

We are passionate about developing relevant social marketing approaches that bring about positive behavioural change  – on a small scale, big scale, immediately, over time - not possibly, but definitely!

We’ve got everything we need in our toolbox to develop a really effective social marketing campaign for you.

Consultancy
Consultancy
PROJECT MANAGEMENT
PROJECT
MANAGEMENT
CAMPAIGNS
CAMPAIGNS
FILM
FILM
CREATIVE
CREATIVE
SOCIAL MEDIA
SOCIAL MEDIA
DIGITAL
DIGITAL
OUTREACH
OUTREACH
RESEARCH
RESEARCH
Social Marketing affects everybodies lives

The power to do brilliant things

Our Expertise

It has been our privilege to work with so many different and diverse organisations and businesses across the UK in the past two decades.

Within our team we have leading nationally recognised academic professionals within Psychology, Mental Health and Cognitive Behavioral Therapy that advise what messages and mediums will deliver the best response when we scope out a communications campaign or deliver any targeted communications.

This provides our clients with the reassurance and confidence of knowing that their communication objectives are underpinned by recognised academic behavioural theory, executed with award winning creative design and using the latest communication tools, whether it’s on a local, regional or national project.

Get in touch with Perfect Circle