A Perfect Brochure for Levenshulme High School
Marketing Schools; creative literature
Levenshulme High School is an excellent school with a pedigree for producing good results and bringing out the best in its students. Following on from producing their prospectus, we were asked to create a suite of creative mailers.
Although we didn’t don shorts and little school caps, we did put ourselves in the position of the students and parents and think about what they wanted from a school.
With a fresh and modern styling the mailers carried strong messages on the front which were backed by the creative message ‘Levenshulme more,’ which developed into other lines, such as ‘Levenshulme more impressive results’ and ‘Levenshulme more fun to learn’.
The aim of the mailers was to create awareness among the local community and increase attendance at open days, which it did. By focusing on the right strengths of the school we were able to demonstrate that the school provided the perfect springboard for their children to succeed both academically and personally.
Following their success, the look and feel of the mailers has been worked through all the school’s literature.
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